How COVID-19 has Accelerated the Association Need for Digital Event Strategies

We have all been thrown into panic due to COVID-19, but it brought to the surface how ill-prepared we were to service our members virtually. The new normal will be to deliver hybrid (in-person and online) and virtual (online... more

How COVID-19 has Accelerated the Association Need for Digital Event Strategies

We have all been thrown into panic due to COVID-19, but it brought to the surface how ill-prepared we were to service our members virtually. The new normal will be to deliver hybrid (in-person and online) and virtual (online only) events. The need for on-demand consumption, mobile-friendly delivery, and multimedia assets (video, audio, and text) will become necessary if associations are to stay relevant.

The two-part presentation and discussion experience includes:

• Dan Stevens, President of WorkerBee.TV, walks us through “the new normal” for associations, speaking to what digital strategies need to be in place to meet these new demands (30-minutes).


• Sherry Budziak, Founder & CEO of .orgSource, then leads a 15-minute open forum with Dan to answer your pressing questions on digital transformation and virtual events.

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