We all keep hearing how important video is to enhance member engagement and increase new member acquisition. But, how do we produce impactful videos when budgets are limited? Who is responsible for sourcing the content that's needed? And, when is the right time to get started? Association TV^® takes pride in... more

We all keep hearing how important video is to enhance member engagement and increase new member acquisition. But, how do we produce impactful videos when budgets are limited? Who is responsible for sourcing the content that's needed? And, when is the right time to get started?

Association TV^® takes pride in driving down the cost and complexity of video for associations. They make it easy to control the member experience through an online platform and can help you develop multimedia programming that positively impacts, recruitment, retention and revenues. Filming can be expensive. However, by effectively planning cross-departmental programmatic content the costs can be cut in half. But, why not go one further and cut out the costs of hiring large video crews when the project is more simplistic and can still be high-quality?

The Virtual Videographer is the latest solution from Association TV^® that does just that. It makes video easy and affordable for associations. Complete with equipment, video direction, up-to 4K quality, and professional editing services, Virtual Videographer is guaranteed to drastically reduce the resources needed to produce impactful video and audio content that will ultimately enhance member engagement and increase new member acquisition.

About Our Speakers

Dan Stevens is the founder of WorkerBee.TV, Inc. a video platform and service organization that has developed modular and turnkey video and multimedia programming models for associations. This capability empowers organizations to configure the model strategically against member needs, organizational goals and financial targets.

Dan’s first experience in the association world started in 1991 when he launched a chapter for the Entrepreneurs’ Organization (EO). Today, EO is a global association of over 14,000 entrepreneurs. Dan went on to serve that organization on the International Board of Director in various positions for 5 years, including Global President in 1996-1997. As an entrepreneur, family man and association member, Dan has firsthand experience in growing organizations and leveraging the power of technology to enable growth in a strategic and sustainable manner.

Association TV^® is a division of WorkerBee.TV and has served global and national associations with content marketing, video production and multi-media strategy for the last decade. Dan is a sought-after guest speaker on association trends.

Randell Mauricio hails from the world of broadcast journalism - an 'early days' career that had him serve as a radio announcer, TV sports anchor, and local/regional/national news reporter. This experience proved valuable when he joined the WorkerBee.TV team in the early 2000s, simply because he understood the value of content generation, and the positive impact of releasing timely and relevant information to any audience.

Through the WorkerBee.TV team of writers and video developers, Randell shares his knowledge about content creation and content strategy with association partners so they can develop video and audio content programming that empowers their organizations to achieve their most important KPIs.

30 on Thursday Webinar Series

Join us for 30 minutes on the second Thursday of each month for our 30 on Thursday Webinar Series. Garner tips from our content experts on topics of interest to association leaders.

Earn .5 CAE credits for attending these webinars as .orgCommunity is an accredited CAE provider. less